This is not a cliché.

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27
Friday
27 November 2020

Red on white

Red on white. This is no simple livery. It represents honour and belonging. It is recognition and demands respect. It is a series of movements and gestures that make a ritual, the dance of conviviality. There is a Ladin touch to all of this, which, rather than style, adds the culture of hospitality that we cultivate day after day. And even though everything has changed since those times when the hotel first opened its doors, at the end of the 1950s, at the end of the day, nothing has changed. This is how we are and it does not bother us one bit.